DESIGN PHILOSOPHY
Redefinition
Redefinition
of
design
Design is a constantly evolving cultural model.
It is a multidisciplinary activity which consists in determining the formal properties of industrially produced objects. It develops analogue and digital, eco-sustainable, aesthetic and poetic systems. It defines business strategies; it is at the centre of decision-making processes. It makes products less ambiguous and gives added and repeated value over time for a mutual benefit between citizen, user, company and country.
WALTER DE SILVA